One area where most new network marketing professionals (and more than a few not so new ones) drop the ball is in follow up. Yet this skill is critical to your short term and long term success! Many of us never follow up — we assume that if someone isn’t interested today… right now… they are never going to be.
Nothing could be further from the truth! Look at these statistics and you’ll quickly see the importance of and power in following up.
48% of sales people never follow up with the prospect. 25% of sales people make a second contact and then stop.
However, only 2% of sales are made on the first contact, 3% of sales are made on the second contact, 10% of sales are made on the fourth contact, and 80% of sales are made somewhere between the 5th and 12th contact.
Seriously, 80% of sales occur between the 5th and 12th contact. Do you follow up with everyone at least 5 times? Would you commit to 12 times?
If you KNOW the statistics are stacked in your favor, what would stop you from dripping a card, phone call, or email on your former and potential business prospects every few months? They don’t even have to be focused on prospecting!
Just keep in touch and keep your name and business in their mind.
That way, when the time is right for THEM, YOU will be the one they think of and want to do business with.
Be the Network Marketing Star that You Are!
To your success,